OKFB Insurance shares tips on setting 2022 business goals

Thought starters on goals that could help maximize business operations

OKLAHOMA – The new year will be here before we know it. One way businesses can prepare is by developing realistic and strategic business goals that could help further support entrepreneurial endeavors.  

“For 75 years, we have supported and provided coverage for Oklahoma business owners, so we know and understand the landscape,” said Gary Buckner, executive vice president and general manager of Oklahoma Farm Bureau (OKFB) Insurance. “It’s critical for businesses to set aside some time to brainstorm ways to improve their business, and now is the perfect time.”

OKFB Insurance is sharing tips that could help Oklahoma business owners as they prepare for the next year. 

Reflect on Past Goals. If you set goals last year, take some time to review those goals. Were they achieved? This analysis can help provide a baseline for where to start when developing new goals. As your business grows, priorities often change. See if any goals and metrics still need to be tracked or if there’s an opportunity to grow your business in a new way. 

Identify and Address Weaknesses. It’s critical to identify where your business can improve. To start, consider looking internally and asking employees for feedback. This could be done in annual reviews or through a survey. It’s important to address any points of contention to keep a healthy work environment. 

Additionally, check out your Yelp or Google reviews to gather feedback directly from your customers. Consider both the positive and negative reviews when developing 2022 goals for your business. 

Plan Accountability. Goals can be a great way to track business performance and success, but it is critical to hold the business accountable for achieving those goals Schedule quarterly check-ins to review and assess the goals you set at the start of the year. This can help you account for any unexpected changes and goals could be revised as needed.

As you begin to plan for the next year, remember to check in with your insurance provider on your Commercial Insurance or our Businessowners Policy. This will ensure that your business is protected as we move into the new year.  

About Oklahoma Farm Bureau Insurance

Oklahoma Farm Bureau Insurance is proudly celebrating 75 years of serving Oklahomans. Since 1946, OKFB Insurance has worked to protect Oklahomans from the risks they face every day, whether it be home, auto, life, commercial or farm & ranch. With agents in all 77 counties, we are ready to serve our neighbors at a moment’s notice and are committed to helping our 140,000+ member families to insure their future. To learn more, visit https://okfbinsurance.com.